Photographers & creatives
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Practical guides on websites, email, security and AI automation, picked for photographers & creatives.
AI crawlers overloading your server? Find the bot in your logs, block it at the server for instant relief, then use robots.txt and 429 responses long term.
A photography booking workflow from inquiry to booked shoot: fast replies, availability checks, quotes, contracts, deposits, questionnaires and reminders.
Break LCP into its four sub-parts, find which one is slow, and fix it with preload, fetchpriority, right-sized images and a faster server response.
Cut image weight without losing quality: when to use WebP or AVIF, how to write srcset and sizes, when to lazy load, and how to compress sensibly.
Chrome 155 and Firefox 158 added JPEG XL support in October 2026, joining Safari. What it means for image SEO, page speed and how to serve JXL safely.
Photographer SEO made practical: image sizes and compression, alt text, portfolio and local landing pages, and how to handle copyright and EXIF metadata safely.
The best MP3 bitrate for music, speech and podcasts: what 128, 192, 256 and 320 kbps sound like, Apple and Spotify podcast specs, and the file size maths.
How to convert video to MP3 without uploading your files, which bitrate to pick, MP3 vs AAC and other formats, and why you should only convert videos you own.
A practical Open Graph tags guide: set og:title, og:image and twitter:card so your links look right on Facebook, LinkedIn, WhatsApp, Slack and X.
Rank in local search in the UK: complete your Google Business Profile, keep name, address and phone consistent, earn genuine reviews and build local pages.
Write alt text that describes each image in context, use descriptive filenames, compress to WebP or AVIF and use img tags so Google indexes images.
Should you lazy load images? Yes for images below the fold, never for your hero or LCP image. Learn how loading=lazy works and how to stop it slowing your LCP.
Free checklist (PDF)
31 practical checks for photographers & creatives: website speed and mobile, Google Business Profile and reviews, email security, booking and enquiry handling, and AI search visibility. Each one says why it matters, and many link to a free tool that checks it.
People hire a photographer for the way they see. When the business around the work runs quietly in the background, there is more room for the moments only you can capture.
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